Corporate Compliance and Officer Management

Top 10 Mistakes to Avoid in Your Application Cover Letters

Avoid in Your Application Cover Letters

About The Writer

Picture of Mastura Khairi

Mastura Khairi

Mastura Khairi is the founder and HR Specialist at MTR, where she has been specializing in payroll and human resources services since 2019. With extensive experience in the field, she previously held senior roles, including Executive to Head of Human Resources at Suria KLCC and Senior HR Executive at JUBM Sdn Bhd. Her background also includes a decade as an Associate Senior Payroll specialist at Symphony Corporatehouse. Mastura is a graduate of Universiti Utara Malaysia, bringing a wealth of expertise to her HR-focused writing.

Table of Contents

Your application cover letter is the first step toward making a positive impression on potential employers.

However, small errors can derail your chances of securing an interview.

In this guide, we’ll explore the top 10 mistakes to avoid when crafting your application cover letter, ensuring it stands out for all the right reasons.

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1. Avoiding Generic Openings in Your Application Cover Letter

Starting your application cover letter with generic phrases like “To Whom It May Concern” immediately signals a lack of effort.

Tips to avoid this mistake:

  • Address the hiring manager directly by name.

  • Research the company and include a specific reference to its values or mission.

  • Use an engaging opening, such as highlighting your enthusiasm for the role or a notable career achievement.

2. The Importance of Personalizing Your Application Cover Letter

A one-size-fits-all approach won’t make the cut. Personalization demonstrates your genuine interest and dedication.

How to personalize effectively:

  • Mention the job title and specific responsibilities in your letter.

  • Highlight how your skills align with the company’s goals.

  • Include details that show you’ve researched the company.

3. How to Address the Hiring Manager Correctly in Your Application Cover Letter

Failing to address the hiring manager correctly can create a poor first impression.

Steps to get this right:

  • Check the job listing for contact details.

  • Visit the company website or LinkedIn to find the recruiter’s name.

  • If the name isn’t available, use a role-specific salutation such as “Dear Hiring Manager.”

4. Steering Clear of Repetition: Don't Duplicate Your Resume in Your Application Cover Letter

Your application cover letter should complement your resume, not replicate it.

How to avoid repetition:

  • Expand on key achievements mentioned in your resume.

  • Share a brief story or example demonstrating your skills.

  • Use the letter to explain why you’re passionate about the role and company.

5. Maintaining Professional Tone: Avoid Being Too Formal or Too Casual in Your Application Cover Letter

Finding the right tone is crucial for creating a professional impression.

How to strike the right balance:

  • Avoid overly formal phrases like “With the utmost respect” or casual language like “Hey there.”
  • Use polite, clear, and concise sentences.
  • Show confidence without coming across as arrogant.

6. The Pitfalls of Using a Generic Template for Every Application Cover Letter

Employers can quickly spot a template letter.

How to customize effectively:

  • Adjust your letter for each job application.

  • Mention the company’s name and specific details about the role.

  • Reflect on what makes the position exciting to you personally.

7. Why Proofreading Matters: Eliminating Typos and Grammar Mistakes in Your Application Cover Letter

Even a minor typo can hurt your credibility.

Tips for error-free writing:

  • Use tools like Grammarly or Microsoft Word’s grammar checker.

  • Read your letter aloud to spot awkward phrasing.

  • Have a trusted friend or mentor review it before submission.

8. Keeping It Concise: The Ideal Length for an Application Cover Letter

Hiring managers value brevity. Long-winded letters often lose their impact.

How to keep it concise:

  • Stick to one page, ideally 3–4 paragraphs.

  • Focus on key points relevant to the job.

  • Avoid unnecessary details or filler words.

9. Highlighting Relevant Experience: Avoiding Irrelevant Details in Your Application Cover Letter

Including irrelevant information can distract from your qualifications.

How to stay focused:

  • Match your experiences with the job description.

  • Highlight recent achievements that demonstrate your value.

  • Leave out unrelated hobbies or outdated skills.

10. Including a Strong Call to Action in Your Application Cover Letter

Ending your letter with a strong call to action can encourage the next steps.

How to write a compelling conclusion:

  • Express enthusiasm for the opportunity to interview.

  • Politely request a follow-up meeting or discussion.

  • Reinforce your suitability for the role confidently.

Conclusion

Crafting a stellar application cover letter requires attention to detail and avoiding these common mistakes.

By personalizing your letter, maintaining a professional tone, and keeping it concise, you can create a lasting impression.

For more guidance, explore How to Follow Up After Sending an Application Job Email to ensure you maintain professionalism throughout the hiring process.

Whether you’re crafting an application or managing HR needs, Mustre – Commercial Officer Application is your trusted partner for human resource management services.

Need help? Reach us on WhatsApp to discuss your needs today!

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Application Cover Letters
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